Bruce MacLellan signs the CEO Statement of Support for the Women’s Empowerment Principles

July 22, 2020

At Proof, women represent three-quarters of our management team across the family of companies. In keeping with our commitment to ensuring women are in management and leadership roles, Proof Strategies has signed the Women’s Empowerment Principles Network CEO commitment, established by the United Nations Global Compact and United Nations Women Initiatives. Bruce MacLellan is one of over 3,335 company CEOs who have signed this commitment, and Proof Strategies is now part of the UN network of private sector, like-minded companies who have committed to working collaboratively to foster and maintain equitable business practices. Below is the CEO Statement of Support for the Women’s Empowerment Principles that Bruce MacLellan signed.

The Statement of Support

We, business leaders from across the globe, express support for advancing equality between women
and men to:

  • Bring the broadest pool of talent to our endeavours;
  • Further our companies’ competitiveness;
  • Meet our corporate responsibility and sustainability commitments;
  • Model behaviour within our companies that reflects the society we would like for our
    employees, fellow citizens and families;
  • Encourage economic and social conditions that provide opportunities for women and men, girls and boys; and
  • Foster sustainable development in the countries in which we operate.

Therefore, we welcome the provisions of the Women’s Empowerment Principles – Equality Means
Business, produced and disseminated by the United Nations Entity for Gender Equality and the
Empowerment of Women (UN Women) and the United Nations Global Compact. The Principles
present seven steps that business and other sectors can take to advance and empower women.

Equal treatment of women and men is not just the right thing to do – it is also good for business. The
full participation of women in our enterprises and in the larger community makes sound business
sense now and in the future. A broad concept of sustainability and corporate responsibility that
embraces women’s empowerment as a key goal will benefit us all. The seven steps of the Women’s
Empowerment Principles will help us realize these opportunities.

We encourage business leaders to join us and use the Principles as guidance for actions that we can
all take in the workplace, marketplace and community to empower women and benefit our companies
and societies. We will strive to use sex-disaggregated data in our sustainability reporting to
communicate our progress to our own stakeholders.